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Arlo Technologies, Inc. (ARLO)·Q1 2025 Earnings Summary
Executive Summary
- Q1 2025 delivered record non-GAAP EPS of $0.15, record free cash flow of $28.1M (23.6% margin), and subscriptions/services gross margin of 83.1%, powered by ARR of $276.4M (+21.8% YoY) and services revenue of $68.8M (+21.4% YoY) .
- Revenue of $119.1M was slightly down YoY but ahead of consensus; EPS materially beat: revenue $119.1M vs $118.4M consensus*, EPS $0.15 vs $0.117 consensus*; sequential gross margin expansion to 45.5% non-GAAP and 44.3% GAAP .*
- Mix shift continued: services were
58% of revenue; product margins remained slightly negative as Arlo uses hardware as CAC to drive subscriber LTV ($700) and ARPU rose to a record $13.48 . - Q2 2025 guidance: revenue $119–$129M and non-GAAP EPS $0.11–$0.17; management reaffirmed full-year guidance and highlighted resilience to tariffs given services-driven model and planned 20–35% product BOM cost reductions in H2 .
- Catalysts: launch of Arlo Secure 6 AI features, surpassing 5M paid subscribers, growing partner ecosystem (Origin Wireless, RapidSOS, Samsung), and the largest device refresh planned for holiday 2025 .
What Went Well and What Went Wrong
What Went Well
- Record profitability: non-GAAP EPS $0.15, adjusted EBITDA $16.4M (+76% YoY), free cash flow $28.1M with a 23.6% margin; GAAP and non-GAAP gross margins up >600 bps YoY .
- Services momentum: ARR $276.4M (+21.8% YoY), services revenue $68.8M (+21.4% YoY), services GM 83.1% non-GAAP; ARPU rose to $13.48 on plan simplification and premium mix .
- Strategic execution: buyback of $15.2M and $12.5M Origin Wireless investment; announced Arlo Secure 6 and surpassed 5M paid subscribers ahead of plan; “we are confident in reaffirming our full-year guidance” .
What Went Wrong
- Product gross margin remained negative (GAAP -7.7%; non-GAAP -6.2%) as Arlo leaned into promotions; management expects improvement with H2 cost downs but remains opportunistic on pricing .
- EMEA revenue fell ~30% YoY (Q1 EMEA $42.9M vs Q1 2024 $61.4M) due to stocking timing, pulled-forward Chinese New Year impacts, and USB-C connector transition; Verisure catch-up still influenced subscriber adds .
- Tariff uncertainty persists; management modeled 10% blanket regime for Q2 and post–July 8, but highlighted insulation given services mix and hardware CAC framing .
Financial Results
Consolidated Performance (oldest → newest)
Segment Revenue (oldest → newest)
KPIs and Operating Metrics (oldest → newest)
Revenue by Geography (oldest → newest)
Actual vs Consensus – Q1 2025
*Values retrieved from S&P Global.
Guidance Changes
Earnings Call Themes & Trends
Management Commentary
- “Our subscriptions and services revenue grew more than 20% and drove a record non-GAAP subscriptions and services gross margin of 83.1%” — Matthew McRae, CEO .
- “We expect to achieve the full year financial outlook we gave last quarter… total revenue and EPS” — Kurt Binder, CFO/COO .
- “We announced we surpassed 5 million subscribers… ahead of our 2025 forecast” — Matthew McRae .
- “We assume Arlo will be operating under the 10% blanket tariff regime for the duration of Q2… we don’t have any plans to increase prices at this time” — Matthew McRae .
- “Adjusted EBITDA was $16.4M… non-GAAP net income per diluted share of $0.15 thereby exceeding the consensus figure of $0.12” — Kurt Binder .*
*Consensus figure referenced via S&P Global.
Q&A Highlights
- Tariffs and inventory planning: Arlo is actively managing inventory ahead of July timelines; majority of revenue/profit insulated as services; maintaining weekly monitoring and supplier engagement .
- Product margins strategy: Will remain opportunistic; combined margins expanding despite negative product GM; hardware as CAC to fill funnel; expects BOM -20–35% to aid margins in H2 .
- ARPU and churn: ARPU trending to ~$14; new subs nearer $17; churn spike from plan changes normalized and improving; conversion robust across cohorts .
- Verisure catch-up: ~300k net adds included catch-up; underlying new paid adds ~170–190k; last quarter of catch-up expected .
- Ad platform: Phase 1 launched May 1 to upsell own services/hardware; strong CTR in beta; third-party ads possible later .
Estimates Context
- Q1 2025 beat on both revenue and EPS: $119.1M actual vs $118.4M consensus*; $0.15 EPS vs $0.117 consensus*, aided by services margin expansion and higher ARPU .*
- With reaffirmed FY guidance and Q2 outlook intact, near-term EPS estimates may bias upward, while product margin assumptions should reflect continued CAC-driven promotions offset by H2 cost downs .
*Values retrieved from S&P Global.
Key Takeaways for Investors
- Services-led model is driving durable profitability: record non-GAAP EPS and FCF, with non-GAAP gross margin reaching 45.5% and services GM at 83.1% .
- Growth flywheel intact: ARPU expansion ($13.48), 5M+ paid subscribers, ARR $276.4M (+21.8% YoY) underpin visibility to FY services ≥$300M and Rule-of-40 aspirations .
- Hardware as CAC continues: expect negative/low product GM near term; H2 BOM -20–35% targeted to mitigate tariffs and support holiday launch across 100+ SKUs .
- Q2 setup constructive: revenue $119–$129M and non-GAAP EPS $0.11–$0.17; management reaffirmed FY guidance despite tariff uncertainties .
- Partnership optionality: Origin Wireless, RapidSOS, and Samsung expand platform differentiation and potential distribution/monetization avenues; insurance discussions broadening .
- Geographic mix shift toward Americas and services composition reduces volatility; monitor EMEA normalization post stocking/USB-C transition .
- Trading implications: Positive EPS/FCF beat and services margins are supportive; watch for ARPU trajectory and Secure 6 adoption to sustain estimate momentum into H2 .